RARE REALTOR
The AI operating system for realtors

Streamline your real estate business.

All-in-one platform for real estate professionals to manage clients, listings, marketing, and more.

Lead Engine
Live
JM
AK
RP
SD
TL
NV
BC
KW

Auto follow-up · sent today

“Hey Jordan — saw it’s almost a year since we met at the open house. Still thinking spring? 🏡”

Built for agents who want their evenings back

Publishes everywhereInstagramTikTokFacebookYouTubeLinkedInZillow

One app, four pillars

Everything a realtor needs to capture leads, stage listings, publish content, and win the next decade — one AI app built for the agents who ride the next wave of buyers.

Capture

Lead Engine & CRM

Capture leads with a tap, then let AI nurture them for years — timed check-ins, birthday gift cards, and a bubble CRM you control by voice.

Create

Listing Media AI

Turn a new listing into a full media kit — Just Listed posters, walkthrough reels, virtual staging, and captions from the address and your photos.

Publish

Marketing Media AI

On-brand posts, captions, and AI talking-head reels — planned, generated, approved, and auto-scheduled across every platform.

Book

Marketplace

Book vetted local vendors — photographers, videographers, drone, floor plans and more — at member rates, right inside the app.

We turn every address into a marketing machine — and every handshake into a client for life.

The Lead Snowball

A human can’t nurture 500 contacts for two years. Your AI can.

The relationship business, automated — so the people you meet today buy from the realtor who never forgot them.

01

They tap your band

Your NFC band & card are programmed with your own unique link. A tap opens your personal onboarding form — your photo, something fun about you, and a few friendly questions. No app for them to download, nothing for you to type into a CRM.

02

They introduce themselves

“What’s your name?” “Where did we meet?” “Take a fun selfie.” It feels modern and human — not a data grab. Because the link is uniquely yours, their details land straight in your Lead Engine — never anyone else’s.

03

AI keeps it warm — for years

A warm opening text the same day. A check-in months before they said they’d move. A gift card on their birthday from your own email and number. You never forget anyone.

Your personal NFC band & card ship when you subscribe. Messages send from your own email and a dedicated texting number — WhatsApp, Telegram & WeChat coming soon.

Get started

Why choose us

The minds behind the work, on autopilot

We bring designers, marketers and AI together so a solo agent can show up like a full brokerage marketing team — with care and consistency, every single day.

Built realtor-first, not retrofitted

Every flow — capture, staging, posting, follow-up — is shaped around how agents actually win listings and referrals.

You stay the brand

Posts, reels and messages go out in your voice, your face, your logo, your number. The AI is invisible; you are not.

One subscription, the whole stack

No stitching five tools together. Leads, listing media, marketing and a vendor marketplace live in one app.

4

Pillars in one app

15+

Channels published to

~60s

Branded reels

Ready to never forget a lead again?

Create your account in minutes.

Get started →

Pricing

One subscription for the whole app

The Lead Engine + CRM lives in the Complete plan. Bring your whole team on Brokerage, and book Marketplace services at member rates.

Media

$129 / mo

or $1299.99/yr · 2 months free

  • 12 posters & 6 videos / month
  • 2 listings × 30 photos / month
  • Listing Media AI — posters & reels
  • Marketing Media AI — posts, captions, scheduling
  • Member rates in the Marketplace

Complete

Best value

$199 / mo

or $1399.99/yr · 2 months free

  • 20 posters & 10 videos / month
  • 3 listings × 30 photos / month
  • Everything in AI Media + Marketplace
  • Lead Engine — NFC capture + multi-year AI nurturing
  • Built-in CRM
  • Facebook ad lead-gen campaigns

Brokerage

from $110 / realtor

Up to 25 seats · $90 / realtor for 26–50

  • 20 posters & 10 videos / month per seat
  • 3 listings × 30 photos / month per seat
  • Everything in Complete, for every agent
  • Per-realtor pricing that scales with your roster
  • Centralized brokerage billing & onboarding
  • Priority support

Every lead. Every listing. Handled.

One app to capture, nurture, create, and publish — so you can spend your time closing, not chasing.